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Smart Drinks & Nutrition operates mobile drink trucks serving real fruit smoothies, gourmet coffee and teas, with supplement boosts from Bluebonnet Nutrition. A mobile app lets customers track trucks, get alerts when one is nearby and call a truck to their location, and trucks also book private parties, fundraisers and other events. Founders Charles and Martha launched the first truck in 2002.
Franchisees run a one-person mobile smoothie truck on flexible hours, with a short daily setup and in-person training in their own truck.
The brand hasn't published who does well as an owner. Ask your coach on your intro call.
| Fee | Amount | When it's paid | Source |
|---|---|---|---|
| Initial franchise fee | From the FDD | Once, at signing | Item 5 |
| Royalty | From the FDD | Ongoing | Item 6 |
| Marketing fee | From the FDD | Ongoing | Item 6 |
| Total initial investment | $215K to $250K | Before opening | Item 7 |
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