Food and BeverageFounded 2011
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Vitality Bowls runs superfood cafés of about 750 to 1,500 square feet serving açaí, pitaya and graviola bowls, smoothies, juices, salads, wraps and grain bowls for any meal of the day. Roy and Tara Gilad founded it in San Ramon, California in 2011 after searching for safe food for a child with severe allergies, and the cafés are run as an allergy-friendly environment. The brand also offers catering through its virtual brand, Harvest Kitchen.
Owners typically spend their first three to six months working in their café to learn how the business runs.
The brand looks for health-minded, energetic, customer-focused owners with management experience in performance management, hiring and developing teams.
| Fee | Amount | When it's paid | Source |
|---|---|---|---|
| Initial franchise fee | From the FDD | Once, at signing | Item 5 |
| Royalty | From the FDD | Ongoing | Item 6 |
| Marketing fee | From the FDD | Ongoing | Item 6 |
| Total initial investment | $200K to $600K | Before opening | Item 7 |
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